5 Strategies to Maximize Earned Media for your Brand in 2020

We’re only just a few weeks into 2020, but it’s already shaping up to be a banner year for earned media! It’s never been more useful in so many facets of marketing, and we’re seeing the added boon of increasingly positive ripple effects for sales. Can you confidently say your brand is fully maximizing earned […]

Get Recognized

Whether you’re a new product innovator, industry disruptor offering a revitalized spin on a classic or a legacy consumer product with more than a century of success, nearly all brands have a compelling story to tell. From what’s often a matter of unearthing the gems or strategic positioning, PR teams are trained to work with […]

A brave new world – Instagram without likes | What your brand can do now to stand out

A brave new world – Instagram without likes | What your brand can do to stand out

What’s the metric you look for first when checking back in on an Instagram post? We hate to say it. But we all do it. It’s ‘Likes’, right? How many Likes did your competitor get? How quickly? How many more (or less) Likes are being dished out to other accounts? And how many to yours? […]